Charmed, I’m sure

Fendi, bag bugThe ancient talisman meant to ward off evil spirits, then later a token of status, celebration, identification, adornment and self-expression, is back. Of course when there’s a declaration of an item or trend’s grand return, chances are it never really went away; something else simply moved into the spotlight for a while.

But when it comes to charms—and especially ones dangling fashionably from handbags both “it” and otherwise—retailers are again getting behind the decidedly darling way to personalize an accessory.

Fendi’s Furry Monster charms helped jump start the trend in 2013 so when the Karlito was launched a year later, it almost immediately commanded a wait list, made even more impressive considering its daunting (US)$1500 price tag. The mini version that followed was also an instant hit among the fashion set because a rabbit foot’s version of Karl Lagerfeld‘s iconic likeness is nearly impossible to resist, if you’ve got the means.

The bag charm is beloved for its transformative abilities; it can add a playful component to an otherwise subdued look or help make a statement and it’s relatively easy to pull off as long as it suits its wearer. (So if you’re a minimalist don’t go for a charm that looks like you’ve kidnapped a Muppet.)

At a recent media preview for Aldo‘s Spring/Summer 2016 collection, the brand’s staple wares were, of course, on full display: fab neon pumps with lucite heels, chunky ’70s sandals, the latest highly-covetable Misha Nonoo x Aldo Rise collab and the best fast fashion handbags around.

But an inventive crafting table also gave members of the fashion press a chance to design their own bag charms and personalize key chains using preexisting product, safety pins and a little bit of imagination.

The results—surprisingly chic if I do say so myself.

[Bag bug photo via Fendi Instagram]

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