“In a world…”
Three words that have become, for better or worse, part of the fabric of movie trailers, designed to get audiences prepped for the impending apocalypse, adventure, atrocity, with speaker-rattling vocals that demand your attention.
It’s perhaps taken for granted that these words are spoken by a man, since voice-over titan Don LaFontaine coined the term in the ’70s, effectively shutting women out of the industry and promoting one type of authoritative voice.
But Lake Bell is going to change that. At least in her movie.